How to create WooCommerce social media email

Enhance your WooCommerce follow-up emails with some extra social media links. In this article, we will create a WooCommerce social media email which – beside the standard communicate – will have links to your social media pages. As a bonus, I’ll give you a template which you can copy and paste into your message field. Let’s get started!

What is ShopMagic and how can it help you?

ShopMagic is a marketing automation plugin, which not only automates some of the repetitive (but yet important!) tasks but also improves a communication between your store and customer.

Thanks to ShopMagic, you have full control on how you communicate with customers. You will decide, what emails will you send and how these emails will look. If you want, you will be able to delay an email or manually trigger an email with special offer.

What’s even better, with Advanced Filters add-on, you will decide to which customers ShopMagic should send emails. Choose from filters like date created, item categories, shipping method, order status and many more.

You can try Advanced Filters add-on and all other PRO add-ons in our demo account, which is available for 7 days. Do not forget to let us know what you think about it!

Why to create WooCommerce social media email?

I bet that beside the WooCommerce store you have at least Facebook or Instagram profile. If you have any of the social media, why not to show off them? In ShopMagic it is not only doable but also very easy. In this guide we will create a template for such a WooCommerce social media email.

How to install and activate ShopMagic?

If you are a regular guest on our blog – which is highly appreciated – most likely you know how to install and activate ShopMagic. Similarly, you will know how to create an action. If that’s your case, there’s a chance that you are here only for a copy and paste template. Simply click this link to move to the WooCommerce social media email template.

 

How to create a WooCommerce social media email?

Above heading is not 100% right. In a more precise version, it should be “How to write a free WooCommerce social media email”. It is because all the magic done in this guide is available in ShopMagic free.

Add new WooCommerce social media email automation

Find ShopMagic in your Dashboard. Clicking on Add new will open a new window in which we will be creating our new automation.

 
Here you can add title and select an Event type. For an event choose Order Completed. Title is entirely your choice. I like to keep it simple – “WooCommerce social media email”.

Assign a Filter

Assigning a filter is an optional step but I want to show you how it works. In our example, we will use the Order – Items filter and select a product (or products) for which the automation should trigger.

 
Why to assign a filter? Sometimes you want to send different messages to customers who bought different products. This is one of the few advantages which ShopMagic has over standard WooCommerce emails.

Create an action for WooCommerce social media email

Most likely you had a chance to get acquainted with the process of action creation if you are frequently visiting our blog. Yet, there’s a possibility that you are here for the first time. If that’s your case – no worries. Creating an action for not only WooCommerce social media email but all kind of follow-up emails is very easy.

First, take a look at the screenshot with a ready-to-send action:

 
Starting from the top, you are selecting type of action. I decided to choose Send email. Then there’s a description. Not mandatory but generally its good idea to write one. In my case it’s “WooCommerce social media email”.

We are omitting the Delay feature because its guide directed to free users. If you want to find out more about it, check the dedicated article.

Next one is To field, which is prefilled with placeholder. We are leaving it as it is.

Subject and Heading are next two fields. They are self-explanatory. Remember that you can use placeholders in both these fields.

The penultimate field of our WooCommerce social media email is for a message. Message field supports placeholders and more importantly here you can paste links to your social media.

In every automation, starting from ShopMagic 2.8 you will see a small checkbox for unsubscribing link. You can leave it unmarked.

Ready, set, go!

Our automation is ready to be triggered. You can place a test order or even better – test the whole automation internally. Simply click on Send test feature available in top right corner of every action.

If I remember correctly I promised you a copy/paste message template. Here it is:

Hello {{ customer.first_name }}

Thank you for shopping with us!
Regarding your recent order for the: {{ order.products_ordered }}.
It was a pleasure to work with you.
We hope that it's not the last time you are visiting our store :)
Meanwhile, if this transaction has been
a pleasant online shopping experience,
we would sincerely appreciate your
unbiased feedback for us on our website:

Your website

Thank you,

Your favorite store

Facebook | Instagram

Do you have any other guides?

Yes we have. Actually a lot of them. Covering all the WooCommerce order statuses. What’s amazing in ShopMagic, is that you can use any of the given guides and mix it with the WooCommerce social media email guide.

Here’s the complete list:

• New Order
• Pending Order
• Processing Order
• Cancelled Order
• Completed Order
• Failed Order
• On-Hold Order
• Refunded Order

Are you ready to send WooCommerce social media email?

I hope that with this guide, writing such an email will be just a piece of cake. If you encounter any issues while creating your automation – write to us. Leave a message on a WordPress forum or send us a direct email.